Skype can – in one short click – significantly extend your online business and blogging experience. Skype is great for families and friends who live in different parts of the world, but for bloggers and other people with online businesses, Skype can be used in several ways to improve your game. Here are some ways you can use this free online service to publicize and advance your brand.
1. Use Skype For Online Interviews And Services
Online trade men and women (or bloggers) can conduct face-to-face business with someone on the far side of the world without having to travel or make expensive phone calls. As an author I often have to talk to people in different parts of the world about my book/books. I live in England and had a Skype radio interview with an American book reviewer. Before Skype, this would’ve cost me more than I can afford, and because of this prohibitive cost, I may not have agreed to do it at all. Now my readers in America not only know what I look like, they also can hear my voice and feel better connected to me and my story.
We can hire people all over the world to work for us, and Skype allows us to interview or speak with them before we take the plunge. While an email is great, it does not offer the same intimacy as being able to see and hear the person at the other end. You’re no longer bound by geography where hiring is concerned. And with no overhead expenses, your profit margin is potentially larger, and so is the wage you can offer.
2. Use Skype For Workshops And Virtual Meetings
Skype allows your online business to conduct virtual workshops. You can train someone you wish to hire at no cost at all – no overhead expenses, no traffic jams, no travelling costs. After your interview and establishing a working relationship with your client, worker, trainee etc, you can have virtual meetings with one or more people on Skype – and all for free (you can also get cheap subscriptions). On Skype you can exchange links readily, explain what you want done, make your notes, all in one place and at the same time.
Skype has eliminated physical borders and made it possible to work for someone you’ve never met, who lives on the other side of the world. Keeping in touch and conducting business face-to-face with each other can be easily done as regularly as possible.
3. Use Skype To Improve Your Networking Circles
Skype enables the online business to grow through networking – quicker than was ever before possible. Bloggers who meet someone online they want to incorporate within their business can instantly work out if the connection is right or not. A quick Skype call later, and your network can be extended to include someone you may never have otherwise met. Face-to-face networking now takes moments instead of years.
The Skype technology has been widely used for personal purposes:
- Our soldiers overseas have been using Skpe to communicate with their loved ones and for a quick morale booster.
- By parents who’re far away, but who still want to read a bedtime story to their kids.
- In classrooms to relay live events and lessons to students.
Now Skyping is a workable and advantageous technological advancement you should start using alongside your blog/website (if you haven’t already started) to further establish your brand. Have you got an account on Skype? If you have an online business, you need one today.
Alan Rita is a freelance writer and guest writer for payday loans site, where they offer tips on how to get testimonials.